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08/04/2010

Product Demonstration Service

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  Product Demonstration Service business.

  Business Overview

  Companies, as a method to promote and introduce new products into the marketplace, often use product demonstration. We have all seen people in grocery stores offering free samples of food or cleaning products to customers. The concept behind this type of marketing is to try and get consumers to like the new product and therefore start to purchase it on a regular basis. The best method of operating a product demonstration service is to hire people to demonstrate the products on a part-time, as-needed basis. Typically, product demonstration services are awarded by companies on a contract basis and include a certain number of demonstration hours and outlets in the contract. Currently product demonstration rates are in the range of $7 to $10 per hour, and the product demonstrators typically receive 80 to 90 percent of the fee. It is vital to the survival of the business that a lot of contracts are secured for product demonstration in order to realize suitable business revenues and profits. The best way to secure product demonstration contracts is not by vying for new or existing contracts with many other demonstration firms, but to go looking for new business by soliciting companies that typically would not use this method of marketing for their products. The reason for taking this type of marketing approach is that you greatly reduce competition, and number two, you get to utilize all of your entrepreneurial skills in getting potential clients excited about your service and the benefits it will have for their companies. Profit potential range is part-time $10,000+ per year and full-time $25,000+ per year.
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