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10/12/2010

Car Rentals

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  Car Rentals business.

  Business Overview

  The car rental industry is extremely competitive, but think about a niche market that the big automotive rental companies are not servicing. Here are a few suggestions:
  *. Exclusively rent exotic sports cars like Porsches, BMWs, and Corvettes.
  *. Rent only motorcycles like Harley Davidson or Honda.
  *. Specialize in convertible cars for rent or perhaps sport utility vehicles.
  *. For environmentalists seeking car rentals, provide rentals with alternative fuels and electric-powered options.
  Promote the business by establishing alliances with hotels, corporations, and business associations, as well as by advertising in local print media. Should you choose the route of exotic sports cars, consider hosting a contest with a local radio station with the prize being a one- or two-day rental of an exotic sports car free of charge. Providing the radio station does its part and publicizes the contest well, then this can be a great way to promote a new business of this nature.
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