LED lights to guide shoppers
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A new LED technology will be paired with a smart phone app to help customers find specific items while shopping.
The technology will involve the use of radio frequency tags that will be applied to the merchandise. Upon entering the store, the customer will use a public computer or their own smart phone to pinpoint the location of the object, which the system will able to determine by reading the flicker rate of the overhead LED lights.
This flicker system will allow the tags to work even if the objects are moved to a different location.