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The idea is to create a life vest which will be an inflatable flotation device incorporated into a stylish garment. Currently life vest products are very bulky and uncomfortable. This new life vest will be very comfortable to wear and very stylish.
A surfer or diver will be able to simply pull the trigger and the inflated bladder will float them to the surface. Currently there are no such devices in the market that can save the life of a drowning surfer or a scuba diver.