Happy clients result in new clients. This axiom was literally used as a basis for a new advertising campaign by LEO BURNETT ad agency. Creative Italian advertisers put unusual billboards with real people on them all over Milan. The idea is as follows: ordinary people (potential customers) ask and happy (real) customers answer. There are no lure, intrigue or deception... just an honest dialogue. Creators of such an unusual interactive advertising campaign actually asked real...

Why not advertise on the back of clothes homeless people wear? They have a great exposure, as they wander here and there all the day. Advantages of the idea: * The homeless get free clothing and a stipend; * Advertisers get exposure; * Advertisers get a charitable tax receipt.

Advertising Clipping Service business. Keep track of advertising competition for other businesses. Business Overview Did you know that companies that compete within the same industry regularly retain the services of an advertising clipping service to keep them up-to-date on how, why, and where the competition is advertising? Here is your opportunity to capitalize financially by starting an advertising clipping service. The key to success in this business is not to overcharge...

Campus Coupon Books business. If you remember your days as a student saver, you'll have no problem getting this business to sell. Business Overview Starting a business that creates and markets campus coupon books directly to university and college students is a fantastic business venture to put into action. Securing local merchants to be featured in the coupon books should not prove difficult since there's no cost to participate, only a requirement to provide honest and...

Bench Advertising business. Don't just sit around. Put your advertising sales skills to work. Business Overview The following three steps can be taken to generate gross sales of $60,000 per year from a part-time business that rents advertising space on park or seating benches. 1. Design and construct 50 outdoor seating benches that feature a large and highly visible advertising space on the back or front of the bench (depending on bench placement). 2. Secure 50...

Online Advertising Consultant business. Help businesses advertise their websites on and offline. Business Overview In the rush to set up a website, many business owners fail to consider how they will advertise their site once online. In a nutshell, the role of an internet advertising consultant is to develop an advertising program specifically created to meet a client's particular needs. How do you optimize a website for search engines? What's the best way to advertise a...

Online Tender Directory business. Make access to tender research easily accessible to clients when beginning this directory. Business Overview Corporations, government agencies, and organizations of all sorts place thousands of tender display advertisements in newspapers annually. The cost of one ad can be as much as $1,000. Now imagine if that same corporation could post as many tenders as they wanted to online for an annual cost of only $99. Could this type of Web site become...

Free Classified Ad Publication business. Get a free classified ad business for your community published from your desktop. Business Overview Are you seeking to start a homebased desktop publishing business that has the potential to earn you a six-figure income? If so, perhaps you should consider starting a free classified advertisement publication in your community. Not only can the business be started and operated from a homebased office, but the business also has the...

Bulletin Board Service business. Help spread the word about local businesses and events by posting fliers on bulletin boards. Business Overview Take flier delivery to the next level by starting a community bulletin board service. The concept is very straightforward. In exchange for a flat monthly fee, you post promotional fliers for retailers, professionals, and service providers on bulletin boards throughout the local trading area. Community bulletin boards are typically found...

Adventure Clubs business. Business Overview Establishing an adventure club in your local area is an exciting way to capitalize on the growing popularity of adventure trips, activities, and adventure sports in general. The business concept is to start an adventure club offering members discounts on sporting events, adventure holidays, sports equipment, and sporting activities. The hook is that there is no fee for a membership, as business revenues are earned from companies who...