New potato chip bag

  Why are a majority of chips in your average bag broken or merely crumbs? Because the chips rest on a hard surface rendering your chips unedible.
  Why not have a pocket of air at the bottom of the bag that acts like a cushion for the chips to rest on. Now when you open a bag of chips, you can enjoy a full bag as opposed to the usual 25% of the chips being reduced to crumbs.